OUR STORY OF YVE
2017 April
YVE WeChat Official Account was established, and the first article No Photography No Youth was posted.
During this time, we provided photography services through social media.
2018 Spring
YVE spoke out around trending topics on behalf of the young generation, and our account attracted numerous followers in this process.
During this time, YVE provided a platform for every young individual to tell their stories. We believe that the core of art is the story behind it. The story is the art.
This was also the prototype of Heylo's Art Co-creation concept.
2018 May
Dear Ex was held online for three weeks, with nearly 1,000 international students in the U.S. participating and more than 20 guests sharing their stories.
This was the start of Heylo's art co-creation community and the continuation of YVE's idea that story is art; everyone's story deserves to be heard.
2018 Summer
YVE Premiere Art Exhibition was held in Hangzhou, Shanghai and Suzhou, and received over 100 visitors per day with tremendous appreciation.
2018 Winter
YVE was officially registered in Suzhou.
2019 Summer
YVE Film Exhibition was held in Shanghai, bringing together a group of young filmmakers to discuss art and dreams.
2019 Winter
With the funds accumulated from the profits of our WeChat Account and exhibitions, we launched Heylo, transferring the photography service from the social media platform to an independent app.
2020 Summer
After half a year of preparation, Heylo launched the Beta version.
2021 Spring
After six months of testing, Heylo was officially launched in the app store in China and mainly promoted in Shanghai. We got more than 3000 users within six months.
2021 Fall
At the end of the third quarter, the product was shut down for revision due to the pandemic and some software bugs.
2022
Heylo 3.0 in preparation...
